Exploring the Cadence of Great Experiences

Exploring the Cadence of Great Experiences

Michelle Berryman is speaking on Thursday, November 6th in the Duncan Anderson Design Department Gallery at the College of the Arts at California State University Long Beach. Her presentation, “Exploring the Cadence of Great Experiences,” will continue our discussion of how understanding the habits and behaviors of our users over time and across channels and devices enables us to design better, more meaningful experiences.

layers of cadence

The Duncan Anderson Design Lecture series is an ongoing design lecture series to rival those at private design schools that works in close collaboration with the Los Angeles Chapter of the Industrial Designers Society of America (IDSA-LA).

Michelle is the Director of Experience Design Services at THINK Interactive in Atlanta, Georgia. Michelle’s practice centers on user experience design for consumer, medical and industrial products, as well as software, websites and rich Internet applications. Throughout her award winning design career, she has worked with clients like Coca-Cola, Electrolux, Nike, Siemens, Philips, and Hewlett-Packard, to build meaningful customer experiences.

When it comes to great user experiences, Michelle believes in the power and elegance of simplicity. She believes that joy is not accidental and that interactions should be authentic, meaningful and pleasurable. Michelle strives to make an emotional connection with users by eliciting desire and delight with the interfaces she designs.

Michelle is a Fellow in the Industrial Designers Society of America (IDSA) and has served as IDSA President. She is a regional advisor for the International Council of Societies of Industrial Design (Icsid) and serves on the board for Good Design Australia.